Tuesday, January 12, 2010

A Boost of Confidence

Luxury buying trends are looking brighter. Today, MarketWatch reported that luxury jeweler Tiffany's better-than-expected holiday results "may be an early sign that things are on the upswing, at least for the well-heeled." Earlier last month, the Spectrem Affluent Investor Confidence Index found that affluent investors grew more confident in the investment environment in November, improving to a neutral stance for the first time in nearly 2 years. The Spectrem Millionaire Investor Confidence Index also rose in November.

Still, both reports indicate a cautious embrace of the future. George H. Walper, Jr., president of Spectrem Group, noted that since recent economic data has not been overwhelmingly positive, "it appears that the affluent in particular are approaching the future with some level of continued caution."

Why does the management team at The Élan Collection see these developments as positive signs?

"There is more evidence that the affluent are adjusting their spending habits to more of what they actually need and use," said Stan Tonkin, vice president of international sales and marketing. "Owners of vacation residences typically only use their properties four to six weeks per year on average, making ultra luxury private residence clubs like The Élan Collection a real value opportunity in this market."


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